Skip to content

Smiling cookies help raise over $80,000 for Hospice Niagara

Tim Hortons' annual Smile Cookie campaign raised more than crumbs for hospice this year

ST. CATHARINES - Hospice Niagara is feeling a big smile of gratitude thanks to Tim Hortons. Tim Hortons’ annual Smile Cookie campaign held in September raised more than $81,700 for Hospice Niagara. This is the largest donation Hospice Niagara has received from this campaign.

All money raised stays local, making it possible for people and families to receive care, compassion and support at no cost, throughout their illness.

Hospice Niagara helps people and families live well from the time of diagnosis with a terminal illness, through to end-of-life care and bereavement support. Programs and services are free of cost, and support people in their homes, in the community and in the hospice residence.

“It’s wonderful how buying a cookie can have such a big impact,” says Alicia Merry, fund development manager at Hospice Niagara. “The generosity of our community and Tim Hortons restaurant owners will ensure that people and families receive exceptional care.”

This year, Hospice Niagara had the support of more Tim Hortons restaurants than ever before.  All proceeds from Smile Cookies purchased in Welland, Fort Erie, Crystal Beach and Stevensville were directed to Hospice Niagara. And in St. Catharines and Thorold, proceeds were split with FACS Niagara.

Excitement grew during the week as people across Niagara shared Smile Cookie selfies, and many more chose to pre-order their cookies in bulk quantities.

Here is the breakdown of dollars raised for Hospice Niagara, by community:

  • St Catharines and Thorold: $29,869
  • Welland: $34,016
  • Fort Erie, Crystal Beach and Stevensville: $17,864

Total: $81,749

“We were absolutely blown away by the generosity of Canadians for our annual Smile Cookie campaign,” says Tim Hortons Chief Marketing Officer Hope Bagozzi.

Nationally, a new record was set with $10.56 million raised for more than 550 local charities, hospitals and community programs.